Cooking by
your side
Premium pewter utensils designed with emotional precision. Where Mexican heritage meets cutting-edge design.
"Made to last a lifetime"
We were born in Mexico over 95 years ago, and to this day, we continue to transform the way Mexican cuisine is experienced in homes and businesses—both locally and internationally. We are pioneers in creating cookware and kitchen utensils made from enamelware, aluminum and porcelain in Mexico. Our products have accompanied entire families, generation after generation. Our experience has been shaped by our consumers, who have preserved the tradition of Mexican cooking over the years—where a pot, a pan, or a tableware set becomes a witness to moments that last a lifetime. Today, we continue to honor every story by developing healthier and more accessible product lines designed for new generations who love Cinsa, Santa Anita, and GraniteWare. We grew alongside Mexico—and we will continue making history with future generations for the next hundred years.
“Built on tradition. Trusted for generations.”
Mission
To create meaningful experiences through products that meet everyday home needs.
Vision
To become the most trusted company in home goods.
ABOUT US
Technology that goes Beyond
Our pieces are designed to let you cook with complete peace of mind. Vitrified steel, reinforced with a double Vitrea coating, preserves the purity of your recipes—it won’t alter flavors, retain odors, and always looks like new. Our aluminum cookware, with five layers of nonstick coating and heat-diffusing bases, allows you to cook easily, quickly, and effortlessly. Most importantly, all our surfaces are PFOA-free, making every meal healthier for you and your loved ones. We innovate to deliver cookware that protects your food, your home, and your well-being—every single day.
Enamelware: Mexico and USA’s Classic Favorite
Our vitrified steel is designed to accompany you in the kitchen every day with complete peace of mind. Its naturally hygienic surface helps prevent the buildup of bacteria, keeping your food safe and full of authentic flavor. It won’t retain odors, trap residues, or lose its shine and strength, even at high temperatures. Plus, it’s easy to clean—so you spend less time washing and more time enjoying your cooking.
Nonstick Aluminum: Our Signature Product
Our products are designed to be with you at every meal, offering exceptional durability and quality for every recipe. Their lightweight, versatile construction adapts to all types of cooking, while the long-lasting, PFOA-free nonstick coating lets you cook with confidence. Enjoy ergonomic handles that feel comfortable in your hands and a non-slip base that ensures stability with every move. Cooking should feel like this: comfortable, safe, and always at your own pace.
Stainless Steel: Fail-Proof for Cooking Enthusiasts
Ideal for experienced cooks, its compatibility with gas, electric, and induction cooktops makes it a versatile choice for any modern kitchen. The stainless steel–aluminum–stainless steel sandwich base ensures fast, even heat distribution and flawless performance on all types of stoves, including induction. Designed to support you in every recipe, it combines durability and style. Its tempered glass lids let you monitor your food from the first simmer to the final result, making every cooking experience enjoyable and precise.
Our History
1926
It all began in 1926, when Isidro López Zertuche chose to believe in a simple yet powerful idea: creating utensils that would improve life in the kitchen.
Compañía Industrial del Norte S.A. was founded as a pioneer in essential household manufacturing, creating stove components, metal tubs, and aluminum parts that shaped everyday life for Mexican families.
1928
Compañía Industrial del Norte S.A. was founded, marking the beginning of the manufacture of essential household products.
In its early years, the company produced pipes and elbows for stoves and water heaters, as well as metal tubs, sheet-metal bathtubs, and aluminum components—laying the foundation for an industry designed to support the everyday lives of Mexican families.
1936
We formalized our passion for enamelware. Inspired by German and Spanish craftsmanship,
We began shaping—through fire, color, and heart—pieces that would accompany Mexican tables for generations.
1980
We took a decisive step by creating Esvimex (Esmaltes Vitrificados Mexicanos S.A. de C.V.)
The heart that brings color and life to our pieces—an enamel manufacturing facility established to perfect the art of vitrified steel and preserve the tradition that continues to define us today.
1990
A new chapter begins: our products finally reach modern retail shelves
Bringing the tradition of the Mexican home closer to more families seeking quality, heritage, and warmth in their kitchens.
1991
We introduced InterCuisine, a line designed to stand out in department stores and warehouse clubs
Bringing design, style, and tradition to homes that want more than just to cook: they want to be inspired.
1994
ENASA (Esmaltaciones de Norteamérica) begins operations, marking a new chapter
In enamelware manufacturing and reinforcing our passion for creating pieces that accompany Mexican families for generations.
1996
Tres—our home-made brand—reaches Mexican homes, and the direct sales channel opens
Tres—our home-made brand—reaches Mexican homes, and the direct sales channel opens, bringing our products closer to the heart of every family. A step that expanded our purpose: to be closer and go further.
1999
A collection that marked a turning point has arrived: our first designer-decorated enamelware tableware line
A moment when art took a seat at the table, opening the door to new ways of celebrating our tradition.
2000
Novacero by Cinsa was born
A line created to bring enamelware into the modern home—marking a new chapter of innovation and design in every kitchen.
2002
We took a key step for the business by incorporating nonstick aluminum into our portfolio
Opening new possibilities in the kitchen and delivering a more practical, modern cooking experience to thousands of families.
2004
We took a leap into modernity with the introduction of stainless steel
Expanding our culinary world and bringing more families durable, elegant pieces designed to accompany every recipe of life.
2004
We took a decisive step toward innovation by launching nonstick aluminum production
Marking a new chapter in the history of our products.
2008
Cinsa Light enters the market
A line designed to support, inspire, and care for women who want to feel their best inside and out.
2001-2012
Rustik: a collection that celebrates the soul of México
Its culture, mysticism, flavors, and joy—designed for those who find beauty in authenticity and meaning in every story shared at the table.
2013
Everyday innovation arrives with our new spray-finish aluminum cookware—a fresh
Accessible line that transforms the way people cook, combining style and functionality.
2014
We brought to life one of our most meaningful lines for our customers
Designed for those who want to transform their kitchen into a space of well-being: Healthy Cooking. Featuring real ceramic technology, it allows you to prepare lighter, more natural, and flavorful dishes, celebrating the daily habit of caring for yourself.
2015
A new era begins: operations launch at our forged aluminum plant
Bringing to life stronger, more durable, and more elegant pieces.
2016
Cocinova arrives to bring color, vibrancy, and style to México’s young kitchens.
A lively line that celebrates creativity, freedom, and the joy of cooking with modern pieces that inspire every day.
2016
Cinsa Balance is a line designed for people seeking balance through health, nutrition
And daily well-being—offering lightweight, practical pieces that allow cooking in harmony while empowering those who embrace wellness every day.
2017
Cook Now arrives to captivate young cooks who love experimenting in the kitchen and discovering their own style
Cook Now arrives to captivate young cooks who love experimenting in the kitchen and discovering their own style. Pieces designed to inspire creativity, encourage bold choices, and savor every moment around the heat.
2017
We brought enamelware designs that celebrate the flavors and colors of México to the HORECA market
With the goal of creating presentations that proudly showcase national identity.
2019
We brought enamelware designs celebrating the flavors and colors of México to the HORECA market
Aiming to create presentations that proudly showcase the nation’s heritage.
2021
We launched Perfect Cook, our line of nonstick aluminum frying pans featuring Intelicook
An intelligent system that guides the precise amount of oil for cooking with balance, flavor, and perfect results in every dish.
2023
We celebrated 95 years as a part of Mexican kitchens, with over 1,820 products crafted with passion, authentic design
And quality that lasts for generations. Nearly a century of innovation, ensuring every home can cook with pride, style, and lifetime durability.
2025
We return home with a space that celebrates our history,
Our people, and our passion for cooking: the Cinsa Saltillo Store.
Certifications
NSF
International certification that confirms our utensils meet strict hygiene, safety, and quality standards, making them suitable for professional kitchens and high-sanitation environments.
FDA
Certification that validates our products meet the safety standards required for food contact, in accordance with regulations established by the U.S. Food and Drug Administration.
CTPAT
Supply chain security program that recognizes Granite Ware as a trusted partner in international trade, strengthening safe and efficient logistics processes in collaboration with U.S. Customs and Border Protection.